About the Conference

The 11th International Scientific Conference in Tourism and Hospitality, SITCON 2026, will be held at Singidunum University in Belgrade on October 22, 2026.

The main topic of this year’s conference is:

Play. Travel. Connect. - Interdisciplinary Approaches to Tourism, Sport and Events

SITCON 2026 continues the tradition of promoting scientific research and practical solutions in tourism and hospitality, with this year’s focus on the growing interconnection between tourism, sport, events, media, and experience design in an increasingly dynamic and interconnected world.

Organized by Singidunum University, the conference aims to foster dialogue and collaboration among academia, industry professionals, and policymakers. In the context of rapid technological change, evolving consumer behavior, global mobility, and increasing demands for sustainability and resilience, SITCON 2026 will explore innovative and interdisciplinary approaches shaping contemporary travel experiences, event participation, and destination development.

The conference provides an opportunity for researchers and stakeholders from the hospitality industry, event and sports sectors, destination management organizations, creative industries, and communication and media sectors to exchange knowledge, discuss current trends, and share innovative practices and research findings. Through the conference topic, SITCON 2026 will examine how tourism, sport, and events contribute to social interaction, cultural exchange, community development, destination branding, and experiential consumption, while creating new opportunities for sustainable growth and international connectivity.

SITCON 2026 will include expert panels and industry-oriented discussions designed to connect academic knowledge with practical experience. These sessions will provide opportunities for tourism professionals, event organizers, sports organizations, destination managers, and other industry representatives to present case studies, discuss current market trends, and exchange practical insights and innovative approaches relevant to contemporary tourism and hospitality practice.

In addition to the expert panels, the conference will feature scientific sessions dedicated to current research and theoretical advancements, as well as expert panel discussions addressing topics such as sports tourism, event management, digital transformation, audience engagement, destination experiences, creative industries, sustainable mobility, experiential marketing, and interdisciplinary collaboration in tourism development.

Through its multidisciplinary and international approach, the conference aims to encourage critical thinking, knowledge exchange, and cooperation among different sectors, while highlighting the role of tourism, sport, and events as drivers of innovation, connectivity, cultural understanding, and sustainable development.

All accepted manuscripts will be published in the Conference Proceedings, providing authors with the opportunity to disseminate their research to a wider academic and professional community.

Exceptional papers presented at SITCON 2026 may be recommended for publication in the European Journal of Applied Economics (M24), offering further visibility and recognition within the field.

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Conference Topics

• Tourism Management
• Tourism Policy, Planning, and Development
• Sports, Cultural, and Lifestyle Events as Tourism Drivers
• Communication and Media in Tourism
• The Role of Technology and Innovation in Contemporary Travel Experiences
• Audience Engagement and Interactive Experiences in Tourism
• Innovations and Creativity in Tourism and Hospitality Management
• Sustainable & Responsible Tourism Development
• Green Technology in Tourism & Hospitality
• Information Technologies and Systems in Tourism & Hospitality
• The Use of Modern Technologies in Gastronomy
• Robotics in Tourism and Intelligent Systems in Tourism  
• Smart Destination, eTourism and Tourism 2.0
• Tourism and Hospitality in Rural Areas
• Digital Marketing Applied to Tourism & Hospitality
• Tourism Branding
• Consumer Behaviour & Tourist Experience
• Human Resource Management in Tourism & Hospitality
• Tourism Industry Competitiveness
• Crisis Management in Tourism & Hospitality
• Health and Safety in Tourism & Hospitality
• Alternative and Innovative Product Development in Tourism & Hospitality Industry
• Entrepreneurship and SMEs in Tourism
• Recent Developments in MICE Tourism
• Creative Industries and Events in Tourism
• Contemporary Trends in F&B Management
• Tourism and Financial Management
• Public-private partnership in tourism

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Important Dates

• July 19, 2026 – Deadline for Abstract Submission
• September 7, 2026 – Deadline for Extended Abstract Submission
• September 25, 2026 – Notification of Extended Abstract Acceptance
• October 22, 2026 – Conference Date
• November 1, 2026 – Deadline for Full Paper Submission

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Registration Fee

Registration fee is obligatory for all authors presenting at the Conference. Presentation at the conference and publication of the manuscripts in the Conference Proceedings are charged to the authors in the amount of 50 €. Payment instructions will be sent to Registered Authors upon acceptance of the manuscript for presentation at the Conference.

The registration fee is charged per paper regardless of the number of authors (maximum 5 authors per paper). One person can participate as the author or co-author of a maximum of three papers.